Casey Reid — Product Design

Ecommerce Platform

Ecommerce Platform project preview
Early wireframes and user flows

Background

My Approach

Research

Facilitated analysis of 50K usage sessions, resulting in validated insights and team alignment.

Design & Iteration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Outcomes

40% improvement in task completion. Since shipping, we've measured 18-point NPS lift.

Ecommerce Platform

Shipping quality design requires collaboration and iteration. Recent work has shown me that . The implications matter for teams and organizations.

The Thing

Whether you're designing your product, this mindset matters.

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